EXCLUSIVE HOTEL OFFER

YOUR FREE SIGNATURE FRAGRANCE

 

EXCLUSIVE HOTEL SIGNATURE FRAGRANCE

SCIENCE // Strong, sensitive, and always flying under the radar, smell is the Superman of the senses. You may think you understand the world primarily through sight or sound, but your sense of smell is the only one that comes fully developed at birth. Scent memories are persistent and ingrained. For brands, this is the main reason why they go to such length to create custom fragrances: they provide a powerful tool to build emotional loyalty.

 

 

HOW IS YOUR SIGNATURE SCENT MADE?

EMOTIONAL // As *scent-designers* for hotels, we consider everything from the colours and textures of the space and then we delve into the emotional realm. Asking extensive questions about whom your brand is speaking to and what it wants to say is very important. Is it talking to 25- to 35-year-olds who work in tech and go to Spin Class and are mostly Australian? Or are they same-aged hipsters who dress in selvedge denim and obsess over rare whiskies? Each group would have very specific olfactive preferences. Beyond formalising the audience, questions of effect come into play. Should the scent balance comfort with a quiet sexiness? Does it need to be energising or calming? Should it be playful or seductive? Or both?

 

SECURE YOUR EXCLUSIVE FRAGRANCE DESIGN

ENQUIRE

 

Until 31 July 2019, we are inviting Hotel operators to experience the full fragrance design process at no cost. These exclusive services range from $5,000 – $10,000 depending on the fragrances used and is a one-time opportunity for Hoteliers to immerse their brand through a scent strategy.

 

EXPLORE HERE

CONTACT

 

P: +61 7 5563 9606

E: info@jaji.com.au

A: Gold Coast, QLD, Australia

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